Vivid color gemstones have intense and striking colors that capture our attention and imagination. The vibrancy of their hues is due to the presence of trace elements or impurities in the crystal structure of the gemstone.

Gemstones with vivid colors are highly prized for their beauty and rarity. The intensity of their color can also affect their value, with more vivid colors fetching higher demand. Examples of vivid color gemstones include emeralds, rubies, sapphires, diamonds, and opals.

In addition to their aesthetic appeal, vivid color gemstones are also imbued with cultural and historical significance. Many gemstones have been revered for centuries and have been used in royal regalia, religious artifacts, and as symbols of power and prestige.

John Matty Co. vivid color gemstones are special because they combine natural rarity, breathtaking beauty, and rich cultural history, making them some of the most sought-after treasures in the world.